Advertising tariffs of "Tara i upakovka" magazine
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TARAI UPAKOVKA magazine
MEDIA PLAN 2011
Main topics*
Machinery and equipment – Materials
– Marketing & management – Goods protection – Packaging technology – Labeling
– Ecology – Personnel training – Presentations - Exhibitors close up – Exhibitions
& competitions – Conferences & seminars – Home museum
No. 1/2011 (February)
Main
topics:
The problems of preparation and holding of the 1st National Congress of
manufacturers, suppliers and consumers of packaging materials and products, technologies.
Protection of the goods against counterfeit
and falsifications. Identification
systems.
Trade marks. Problems
of own trademarks creation by network shopping centers.
Packaging for food, processing industries, perfumery, cosmetics,
medicine and consumer goods – European standards.
Presentation of domestic and foreign
manufacturers and suppliers of packaging and filling machines, equipment and technologies,
packaging products.
Reviews of the segments of packaging market.
Summery of the exhibition “Upakovka/UpackItalia-2011”(Moscow, Russia).
Exhibitors close up.
Cards
of the enterprises.
Presentation of the first
all-Russia competition on the best enterprise of packaging machinery
Packaging and Environment. Systems of separate gathering and recycling of
packaging waste.
Presentation
of the first Moscow informational and educational center of Fund Net Moscow
Home museum . From history of packaging business in
Russia
. New trends in the
Packaging Museum
.
Additional
copies of the magazine (over and above the stated circulation figures) will be distributed
at the following international exhibitions: “MILK Forum”, “MEAT FORUM” (Moscow), “PRODTECH” “FOODPACK”, “INTERFOOD
2011”
(St.Petersburg,
Russia
), “Kazupack/KAZPRINTMEDIA-2011” (Almaty,
Kazakhstan
), “Expodrink” (Moscow, Russia) etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic form) – before January 22, 2011.
Advertisement
materials (in electronic form) – before, January 29, 2011.
No. 2/2011 (April)
Main
topics:
Packaging industry in
Russia
: the present state and prospects of development.
Reviews of the segments of packaging market
Packaging: design
and construction solutions, manufacture specialties -
European standards.
Machines and equipment
for packaging, labeling and marking - European standards .
Contemporary
packaging materials.
Presentation of companies
-exponents before 16th exhibition
“ROSUPAK-2011”(Moscow, Russia) beginning.
Summary of exhibition “PRODEXPO-2011”(Moscow, Russia).
Results of the 7-th National competition on the best food packaging
‘ProdExtraPak
2011”
.
Cards of the enterprises.
Packaging and Environment Systems of separate
collection and recycling of packaging waste.
Problems in ec0-packaging creating. Biodegradable packaging.
Home museum . From history of packaging business in
Russia
. New trends in the
Packaging Museum
.
Additional
copies of the magazine (over and above the stated circulation figures)
will be distributed at the following exhibitions: “ROSUPAK-2011”, “LUXUPACK”, “ALUMUPACK”,
“PACKMASH,” ”PHARMUPACK”, “FOODMASCH” ( (Moscow, Russia),, “Beer –
2011”
(Sochi, Russia), “GLASS WORLD-2011”(Moscow, Russia), etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic
form) – before March 19, 2011.
Advertisement
materials (in electronic form) – before March 26, 2011.
No. 3/2011 (June)
Main
topics:
Reviews of the segments of packaging market (glass, metal, paper,
polymeric etc.).
Packaging management
and marketing.
Education
and training of specialists for packaging industry.
Seminars. New forms of education on European standards basis.
International
contacts development and integration.
Presentation of domestic and foreign manufacturers and suppliers of
packaging and filling machines, equipment and technologies, packaging products.
Cards of the enterprises.
Packaging and Environment Systems of separate
collection and recycling of packaging waste.
Problems in ec0-packaging creating. Biodegradable packaging.
Home museum . From history of packaging business in
Russia
. New trends in the
Packaging Museum
.
Additional
copies of the magazine (over and above the stated circulation figures) will be distributed
at the following exhibitions: “Wine. Vodka-2011” (Sochi, Russia), “PACKAGE. PACKAGING. EQUIPMENT-2011”(Izhevsk, Russia), etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic form) – before May 21, 2011.
Advertisement
materials (in electronic form) – before May 28, 2011
No.
4 /2011 (August)
Main
topics:
Reviews of the packaging market segments.
Contemporary types of packaging and label
(design, materials, modern types of printing): trends and prospects.
Summary results of “ROSUPAK –
2011”
exhibition. Exhibitors close up.
Summary results of the 6th
All-Russia competition for best
packaging “GrandStar Russia
2011”
.
Summery results of the first all-Russia competition on the best enterprise
of packaging machinery
Presentation of domestic and foreign manufacturers and suppliers of
packaging and filling machines, equipment and technologies, packaging products.
Summary results of the 16th All-Russia students’ competition
for best packaging design “Clockwork
Orange
–
2011”
Presentation of domestic and foreign manufacturers and suppliers of
labels, labeling
and marketing machines and equipment (before «Etiketka/LabelShow
2011 exhibition).
Cards of the enterprises.
Packaging and Environment
Systems of separate collection and recycling of packaging waste.
Problems in ec0-packaging creating. Biodegradable packaging.
Home museum. From history of packaging business in
Russia
. New trends in the
Packaging Museum
.
Additional
copies of the magazine (over and above the stated circulation figures) will be distributed
at the following exhibitions: “Sklad. Transport. Logistika-2011”(Moscow,
Russia
), “Easy Fairs Packaging” (St.Petersburg,
Russia
), “World of Packaging –
2011”
(Minsk,
Belarus
), “World
Food
–
2011”
(Moscow,
Russia
,), “AGROPRODMASH-2011”(Moscow, Russia), etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic form) – before July 23, 2011.
Advertisement
materials (in electronic form) – before July 30, 2011.
No.5/2011 (October)
Main
topics:
Packaging and materials for food industry.
Safety packaging.
Reviews of the segments of packaging market.
Development of standards and rules for packaging industry.
Scientific, information, analytical and marketing
researches in the packaging sphere.
Presentation of domestic and foreign manufacturers and suppliers of
packaging and filling machines, equipment and technologies,
packaging products.
Cards of the enterprises.
Packaging and Environment.
Problems of recycling and utilization of the packaging waste. Problems
in biodegradable packaging and eco-packaging creating.
Home museum . From history of packaging business in
Russia
. New trends in the
Packaging Museum
.
Additional
copies of the magazine (over and above the stated circulation figures) will be distributed
at the following exhibitions: «Etiketka/LabelShow
2011”
(Moscow), “TechnoFood-2011”(Moscow,
Russia
), “Package.Packaging.Label” (Omsk, Russia) etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic form) – before September 24, 2011.
Advertisement
materials (in electronic form) – before October 01, 2011.
No. 6/2011 (December)
Main
topics:
Magazine “Tara & Upakovka”: 20 years in the packaging
market
Problems of Russian packaging industry development.
Reviews of the segments of packaging market.
Analysis
of packaging and packaging machinery market. Modern packaging techlologies.
International cooperation in packaging sphere.
Tendencies and trends in packaging
machinery development. Standardization.
Novelties in food and wine-vodka products packaging.
Summary results of the international exhibition «Etiketka/LabelShow
2011”
.
Summary results of the 7th International
competition for best label “GrandLabel
2010”
.
Presentation of companies – exhibitors of the
international exhibition “Upakovka/UpackItalia-2012”. Cards
of the enterprises.
Presentation of domestic and foreign manufacturers and suppliers of
packaging and filling machines, equipment and technologies,
packaging products.
Packaging and Environment. Environmentally friendly
packaging.
Creation and implementation of biodegradable packaging
Home museum. From history of packaging business in
Russia
/ New vectors in development of the
Packaging
Museum
.
Additional
copies of the magazine (over and above the stated circulation figures) will be distributed
at the following exhibitions: «Upakovka/UpakItalia-2012», “Prodexpo-2012” (Moscow,
Russia
,), “UralProdExpo”, “UralUpack” (Yekaterinburg,
Russia), etc.
Deadline
of materials presentation:
Information
and promotion materials (in electronic form) – before November 26, 2011.
Advertisement
materials (in electronic form) – before December 03, 2011.
* Within
a year additions and changes are possible.
Please,
find the terms and conditions of advertisement placing on our Internet site
www.magpack.ru
Our address:
6, Suvorovskaya str.,
Moscow
, 107023,
Russia
E-mail: reklamatara@yandex.ru, magpack@mail.ru;
Tel/fax:
+007 (495) 644-04-03; 644-04-02.
| Format |
Advertising tariffs, EURO |
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Yellow pages |
(1/1 îò À4)
Tape area 182õ257 ìì.
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1500 |
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(1/2 îò À4)
Tape area 182õ126 ìì.
Tape area 89õ257 ìì.
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1000 |
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(1/3 îò À4)
Tape area 182õ79 ìì.
Tape area 57õ257 ìì.
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600 |
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(1/4 îò À4)
Tape area 89õ126 ìì.
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500 |
450 |
(1/8 îò À4)
Tape area 89õ61 ìì.
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400 |
350 |
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Attention! The above rates do not include advertising agency commission.
"Tara i upakovka" (6 issues a year) - package and packaging magazine. It deals with packaging machinery, materials, package designing, logistics problems and all issues pertinent to packaging industry.
"Tara i upakovka" is the best way of promoting your company and products in russia and the other members of the
CIS.
"TARA I UPAKOVKA" MAGAZINE, 11A,6, Suvorovskaya st.,Moscow,107023, Russia
Tel./fax: +7 (495) 644-04-02, (495) 644-04-03.
E-mail: magpack@mail.ru
Advertising office in Europe:
Tel.+49-2129-34 83 90 , Fax: + 49-2129-34 83 910
E-mail: sabine.dussey@dussey.de - Mrs Sabine Dussey
Advertising office in Israel:
Tel./fax: +72 2 583 20 85
E-mail: nahumg@hotmail.com - Mr Nahum Grinberg
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The form of presenting the advertising materials
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A. - for IBM PC
1. file in TIF format of in any other raster graphics format. Such a file must be of a real size with the resolution of 300 dpi. For large ad formats (1 or 1/2 page) 5 mm must be added to each side for cutting;
B. - for Apple Macintosh
1. file in TIF, EPS format of in any other raster format. The file must be of a real size with the resolution of 300 dpi and must be converted to the colour CMYK model;
2. file in Adobe Illustrator format. All types must be converted to curves (Create outlines)!
3. Imposition in QuarkXPress with illustrations (see B1 and B2) and all types.
Text materials for articles and advertising must be sent in .doc format for Word 7.0 but better in .txt format (Save as..., text DOS). Do not impose in Word format by no means because it complicates the preparation of the text or the imposition very much. The text must not contain any illustrations and graphs, they must be presented as separate files (see point A and B).
The text must be composed in the following way:
- the whole text is composed in line (do not simulate the multi-column composition);
- it must be only one fitting (!);
- avoid the indents;
- each new paragraph is separated by pressing the key "Enter";
- each column of the table must be composed in line (for a precise reproduction of the table it is necessary to present its original image as a file of listing).
Version of programs that are not older than:
Adobe Photoshop - 4.0, Adobe Illustrator - 7.0, Free Hand - 7.0,
QuarkXPress - 3.32, Corel Draw - 7.0, Word - 7.0
Advertising materials must be sent on carriers:
Floppy disk - 3.5'' 1.44 Mb,
Magneto-optical disk - 3.5'' 640 Mb or 5.25'' - 1.3 Gb,
ZIP disk - 3.5 '' 100 Mb,
SyQuest - 5.25'' 44 Mb
CD - 640 Mb
Dear advertisers, we ask you to take account of both the print area of the magazine page: 190x270 mm and its bleed page 210x290 mm when you prepare your ad blocks. The text must not exceed the format of the information format!
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